About Beyond Living
Beyond Living is a boutique real estate and investment advisory built on expertise, integrity, and a nuanced understanding of Dubai’s evolving landscape. Founded by professionals with extensive international experience across real estate, finance, and wealth management, we offer a personalised approach designed for clients who expect depth, discretion, and strategic clarity.
We specialise in curating high-quality investment opportunities backed by rigorous data, research, and long-term thinking. Our role extends far beyond sourcing properties, we seek to understand each client’s objectives, risk profile, and long-term ambitions, shaping portfolios that reflect both their vision and their financial architecture. Every project we recommend is vetted, analysed, and evaluated for performance, durability, and relevance within a broader portfolio strategy.
We focus on value, not volume. We prioritise quality over trends. And we work selectively with developers, partners, and clients who share a long-term perspective on Dubai. Our deep relationships with Dubai’s most respected developers allow us to offer clients something rare in this market: privileged access.
From priority allocations to exclusive units released only to select partners, we unlock opportunities that are not publicly available, creating a meaningful advantage for clients seeking early entry and long-term value.
Our advisory model integrates
personalised strategic guidance
investment-grade due diligence
portfolio planning and optimisation
end-to-end support from acquisition to exit
access to exclusive, early-stage opportunities
We believe real estate is not defined by transactions, but by trust. By clarity. By the creation of something meaningful that endures. At Beyond Living, clients do not simply acquire properties, they build structured, resilient portfolios designed for the future.
Mission & Vison
Mission
To deliver a boutique real estate experience built on personalised guidance, curated opportunities, and disciplined, research-led strategy.
Vision
To redefine real estate advisory through clarity, trust, and thoughtful selectivity, shaping portfolios that endure and relationships that last.
Values
Clarity, Transparent guidance
Trust, Integrity and alignment
Selectivity, Quality over volume
Discipline, Research-backed recommendations
Personalisation, Tailored strategy for each client
Long-Term Value, Portfolios built to perform and endure
Meet the Team
An entrepreneur at heart and a driving force in the MENA region’s business landscape, Najib Sabbagh is a Lebanese entrepreneur with a diverse portfolio of successful ventures.
Since founding SSUP World in 2012, Najib has expanded the agency into a regional powerhouse with offices in Saudi Arabia, the UAE, Lebanon, and Iraq. Under his leadership, SSUP World has built a reputation for delivering innovative campaigns and setting new industry benchmarks. The agency has collaborated with renowned brands such as TikTok, the Saudi Tourism Authority, Nusuk, Tim Hortons, and Aston Martin, among others.
Najib also serves as the Managing Partner & CEO of WALEE MENA, where he spearheads data- driven influencer marketing and social commerce initiatives, redefining how brands engage with audiences in the digital age. His entrepreneurial footprint extends into the hospitality sector, where he has co-founded several successful concepts across Lebanon, Dubai, Turkey, and Egypt.
Most recently, Najib has extended his vision to the real estate sector as the Co-Founder and CEO of Beyond Living Real Estate. His aim is to modernize property brokerage by combining premium client service with advanced technology and AI, offering curated portfolios and a seamless, personalized real estate experience.
Hany Naguib is a seasoned professional in the world of brokerage, financial consulting, and investment, with a career spanning over 20 years across Egypt and the UAE.
He’s the Founder and Chairman of The Extra Mile, a rising real estate brokerage firm known for connecting clients with top-tier residential and commercial opportunities. With deep roots in the financial markets—built through key roles at Metro Brokerage, Shurooq Shares & Bonds, and Royal Securities—Hany has developed a sharp eye for investment and portfolio management.
His experience also includes consulting for major media holdings and advising on high- level financial strategies. Beyond finance, Hany channels his entrepreneurial spirit into Sea cinema, a unique venture blending business with creativity, where he oversees film production, funding, and strategic partnerships.
His career is defined by a mix of solid financial expertise and a passion for building ventures that make a real impact.
Hany Abd Elkhalek is a senior real estate leader with more than 14 years of experience across the UAE and regional markets. He has played a key role in shaping commercial strategy, driving sustained revenue growth, and supporting organizations through periods of expansion.
Throughout his career, Hany has held senior leadership positions at Emaar Development PJSC, DAMAC Properties, Arada Developments, and Binghatti. In these roles, he consistently strengthened market positioning and improved overall business performance.
Hany brings deep expertise in sales leadership, operational governance, compliance oversight, and customer experience design. He has built and led high performing teams and developed practical frameworks that improve efficiency, profitability, and long term customer value.
His experience spans multiple international markets, including Egypt, KSA, the UK, and Asia, where he has supported market entry, growth strategies, and cross functional collaboration through data driven decision making.
Known for his strategic mindset and clear leadership style, Hany focuses on innovation, integrity, and sustainable growth. His ability to align teams, strategy, and execution continues to position him as a respected leader in the regional real estate sector.
Barbara Greco is an international investment professional and Head of Investments and Off Plan at Beyond Living Real Estate. Italian by origin, she brings European perspective, analytical discipline, and global business experience to Dubai’s investment landscape.
With more than 15 years of experience across London, Europe, and the Middle East, Barbara has advised high net worth individuals and family offices on capital allocation, cross border diversification, and long term wealth planning.
Her background spans real estate, operations, finance, and asset acquisition. She is also the co founder of a boutique fine art firm in London that worked closely with collectors, auction houses, and investment funds.
In Dubai, Barbara focuses on identifying high performing off plan developments, securing early access to premium inventory, and structuring data driven investment strategies for international clients.
At Beyond Living, she combines strategic insight with a highly personalised advisory approach, helping investors build resilient, future focused portfolios in one of the world’s most dynamic real estate markets.